AI-Generated And Virtual Influencers
One emerging trend in influencer marketing that’s gaining traction is the rise of AI-generated and virtual influencers. These digital personas, created using AI and CGI, are already being used by brands like Prada and Samsung. Businesses should pay attention to this trend because virtual influencers offer greater control over brand messaging, consistency and scalability versus human influencers. -, Notre Dame 91¸£Àû×ÊÔ´Õ¾