
Kurt Allen, Vice President of Enrollment, Marketing & Communications at NDNU, contributes to the Forbes article “18 Ways to Ensure a Unified Brand Experience from the Whole Company.” Unlock insights on aligning every department behind a cohesive brand voice and strategy.
Key Points:
- Create a unified brand framework with consistent messaging, tone, and values across all departments
- Embed branding into training and workflows so every touchpoint reflects the same brand promise
- “Our brand is our culture, so instilling brand values is critical.” — Kurt Allen
